Project Description

We designed solutions for 2021 Fuzetea Outdoor Materials that could best express innovation, the brand visibility and functionality. We focused on the beaches and designed a kit of materials made up of elements such as blackboard menus and signposts but above all an original set of 3 leaf-shape “pockets” to hold objects. This meant great visibility for the brand and effective utility for users.

Winner of Non-Permanent POP category – RI Smart Retail Award 2021